While it has appeared in various musical contexts, its current popularity stems from its use as a "sound" or meme on platforms like Context and Origin Viral Audio:
With Hana’s help, Kushtrim finally stepped into a real studio. He didn't change the song; he kept the raw acoustic guitar and the sound of the city rain in the background. When the full track dropped, titled Zemër të Kam (New) , it didn't just top the charts—it redefined his life.