For the Fernanda Araujo based in New York, 2024 served as a pivotal year of upward mobility in the creator economy. Having transitioned from a role as an Influencer Coordinator at Fohr (ending Jan 2024), she spent the first half of the year as an Artwork Project Leader for the Wella Company. By July 2024, she secured a position as a Senior Marketing Coordinator at Palette MGMT, a firm specializing in creator and talent management. This progression highlights a career dedicated to the behind-the-scenes mechanics of digital influence, bridging the gap between major brands and individual creators.

In 2024, solidified her status as a prominent multi-disciplinary martial artist and professional fighter. Her social media content throughout the year centered on women's empowerment , professional fight preparation, and her Christian faith. Beyond the cage, she transitioned into a coaching role, hosting specialized seminars to mentor the next generation of athletes. Social Media Presence & Content Style

High-glam photography and luxury unboxings, including partnerships for designer beauty products like Louis Vuitton.