HKEY_LOCAL_MACHINE\SOFTWARE\EA Games\Need for Speed(TM) The Run . Find the Locale string.
: Locate the loc.zip (or similar language pack) from a trusted community source. Extract the contents, which usually include en.sb and en.toc files.
: Ensure V-Sync is ON and run the game as an Administrator in Windows 7 compatibility mode .
By following these steps, your Need for Speed: The Run experience should now be fully localized in English, including all menus and in-game subtitles.