While his contemporary, Šaban Šaulić, was known as the "King of Folk," Jasar inherited the crown of emotional, wounded balladry. His discography spans a brief but explosive period from the mid-1980s to the mid-1990s, producing hundreds of songs that have become standards in Serbia, Bosnia, North Macedonia, and the diaspora.

Entering the new millennium, Jašar adapted to the changing industry without losing his signature style. He joined Grand Production

, which remains one of his most beloved works, containing legendary tracks that defined early "novokomponovana" folk. The Golden Era and Južni Vetar (1986–1990s)

: A popular release from his era with Južni Vetar .