Using terms like "Pku" (Pekanbaru) targets specific regional audiences to make the content feel more "real" or "nearby."
: Using "ojol" drivers as the subject of pranks is a staple in Indonesian viral content because it places a relatable, everyday worker in an extraordinary or scandalous situation, ensuring high click-through rates. Target Audience : The term Using terms like "Pku" (Pekanbaru) targets specific regional
